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Citation flow is a term commonly used in the field of search engine optimization (SEO) to assess the influence and authority of a webpage based on the quantity and quality of links it receives from other websites. Developed by Majestic, a well-known SEO tool provider, citation flow is an important metric that helps determine the overall web presence and impact of a webpage. It operates on the premise that when a webpage receives a large number of citations or references from reputable sources, it indicates that the content is valued and trusted by other online entities. Citation flow is analogous to the academic practice of citing credible sources to support claims and arguments. In the digital landscape, websites can be seen as scholarly papers, and each hyperlink acts as a citation. A higher citation flow signifies that a webpage is more influential and authoritative, as it indicates that it has garnered a significant number of backlinks from relevant and reliable sources.

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